Just got finished presenting on the panel - Defending Your Paid Search Budget Against Fad Ads and am now in the Avoiding PPC Pitfalls session.
Amy from Closed Loop Marketing is presenting the evils of broad match and advanced match with some prime examples of why you shouldn’t be running all your campaigns on […]
Remember waaaaaaaaaaaaaay back in the day, when SES - Search Engine Strategies shows had just gotten started? The conferences were of a manageable size, you had a sit down lunch instead of a lunch it looked like someone sat on crammed into a little box. They had speaker receptions. If you were […]
So I didnt’ pay to much attention to the exact dates or the agenda for Affiliate Summit West. Affiliate Summit & SMX were cross promoted with discounts to one if you bought a pass to the other. With a speaking gig at SMX on Tuesday, all I had time to do at Affiliate […]